Google Tag Manager for WordPress
The first Google Tag Manager plugin with business goals in mind.
Setup tracking of user behavior on your website, track ecommerce interaction in your WooCommerce store. Use Google Optimize along with Google Tag Manager, easily use dynamic remarketing with popular advertisement systems.
All this without coding…
Track WordPress Data
Use Google Tag Manager for WordPress with simple post and page data in your data collection including data from custom post types and taxonomies.
Post attributes
Use post ID, author name, category and tag list to track content and analyze performance
Visitor data
Track logged in status, user role and user ID to tailor tracking and reporting to specific user groups.
Multisite
GTM4WP works on WordPress Multisite with some limitations. Learn more about the opportunities.
Track Special Data
Tailor your tracking plan to the name or branding of the device that the user is using while visiting your site.
Use the name and version of the operating system or browser to personalize content using custom codes in your Google Tag Manager container or the personalization feature in Google Optimize.
Store the weather conditions to analyze site and campaign performance segmented by weather attributes like the temperature, air pressure or even wind speed.
Device / OS / Browser
Read from the data layer data about the device being used to load your website, the operating system name and version as well as browser information.
Weather conditions
Using an integrated external service, you can read the weather conditions around the visitor.
Integrations
Google Tag Manager for WordPress integrates with many plugins and a software. This gives you countless opportunities to improve your marketing and revenue. And the best: all integrations are fully packed and still free!
WooCommerce
Track ecommerce interactions, setup dynamic remarketing for various ad networks, be notified for new customers without extra coding.
Google Analytics
Track ecommerce data in your Universal Analytics and Google Analytics 4 properties for WooCommerce shops at no extra cost.
Dynamic Remarketing
Setup dynamic remarketing on your WooCommerce webshop without additional coding. Google Tag Manager for WordPress provides all data necessary to setup dynamic remarketing tags in your Google Tag Manager container.
Google Ads
Show product ads from your Google Merchant Center account personalized to each user
Facebook Ads
Show the most relevant products from your catalog in carousel ads as part of your Facebook strategy.
